DataFox Digest - Thursday, November 12, 2015

DataFox Digest - Thursday, November 12, 2015

Insights from the experts

Mike Renahan of HubSpot breaks down the characteristics of successful sales reps and, most importantly, tells how to develop those skills in 11 Traits Of Quota-Crushing Sales Reps.

Frank Geric of xoombi gives the signs that you’re over-investing in marketing (yes, it is possible) in How Much Marketing Is Enough?

Daniel Barber, Director of Sales Development and Operations at ToutApp, outlines the diminishing returns of sales automation - and the resurgence of the personal touch - in Sales Automation: Race to the Bottom.

Kara Burney of OpenView Labs knows that content is king, but argues that quantity is no substitute for quality in Is Your Content Failing At The Creation Stage?

Keith Rosen, a top sales coach, talks about making the right hires to grow a top-notch sales team in How to Make the Right Sales Hiring Decision Every Time.

Stephanie Kong at Radius takes the newest sales buzzword, “predictive analytics,” and breaks down what it actually means in 8 Expert Answers to “What is Predictive Analytics?”

Recent company milestones

Major hires and promotions

The Ohio Nurses Association (Columbus, OH) hired Liliana Castillo as Director of Organizing and Joseph Hauser as Director of Continuing Education-Provider Unit (company press release).

Commerce Signals (Charlotte, NC) hired Adam Paulisick as Chief Product Officer (company press release).

CenterPoint Energy (Houston, TX) named Brad Tutunjian VP of Gas Operations in Minnesota (company press release).

Genesco (Nashville, TN) appointed Kevin P. McDermott and David M. Tehle to its Board of Directors (company press release).

LaunchPad (London, UK) hired Anthony Tattersall as Chief Sales Officer (company press release).

Expansions and relocations

BoardVantage (Menlo Park, CA), a paperless communications provider, will open a new office in London (company press release).

Acquisitions and partnerships

NASA (Washington, DC) will use Quantum Corp (San Jose, CA)’s StorNext Platform for its content management and storage system (Quantum press release).

Huawei Device (Markham, Ontario, Canada), a communications provider, will partner with DDB New York (New York, NY) as its creative agency (Huawei press release).

Cellular Dynamics International (Madison, WI) partnered with Roche (Basle, Switzerland) to provide Roche with exclusive access to CDI’s stem cells (CDI press release).

World Vision (Federal Way, WA) and Sesame Workshop (New York, NY) will partner to teach hygiene lessons to children (World Vision press release).


Flexe (Seattle, WA), an on-demand warehousing business, raised $4.4 million in a seed round led by Second Avenue Partners and others (company press release).

NextVR (Laguna Beach, CA), a live-action virtual reality company, raised $30.5 million in a Series A round led by Time Warner Investments (company press release).

Unitive (Woodside, CA), a hiring platform, raised $7.5 million in a Series A round led by Kapor Capital (company press release).

Iceye (Helsinki, Finland), a space technology startup, raised $2.8 million in a Series A round led by True Ventures (company press release).

DataFox tip of the week

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Until next time, Team DataFox