Insights from the expertsRand Fishkin, co-founder of Moz, explores the pros and cons of using outside websites to promote your content in How to Use Hosted Blog Platforms for SEO & Content Distribution.
Leah Bell of SalesLoft shares how account executives Chris Smith and Taylor Thompson keep a healthy perspective on their sales calls in Hold Yourself (and your Prospects) Accountable, A Sales Tips Video.Carly Stec of Hubspot reveals how smiling, getting a good night's sleep, and using your sense of humor can help you nail your next meeting in 10 Science-Backed Tips for Rocking Your Next Presentation.
Lolly Spindler of Xoombi shows how including call-to-action buttons, blog posts, and infographic in your emails can help your marketing campaign in 3 Things to Include in Your Email Signatures.
Tina Nguyen of ToutApp explains how to put your MBA to use in silicon valley in Startup Trek: When to Join an Early-Stage Startup.
Recent company milestones
Major hires and promotionsOGE Energy Corp (Oklahoma City, OK), announced that its president and CEO Sean Trauschke will be their new chairman of the board (company press release).
Farmland Partners Inc. (Westminster, CO), announced that Michael N. Christodolou, the manager of Inwood Capital Management LLC, has been appointed to the board of directors as an independent director (company press release).
Expansions and relocationsVision33 (Irvine, CA), an enterprise resource management solutions provider, now has an office in Ontario, Canada (Business Wire).
Acquisitions and partnershipsDianrong.com (Shanghai, China), a P2P lending platform and the Hanwha Group (Seoul, South Korea), an asset management conpmay, signed a memorandum of understanding to solidify their strategic partnership (company press release).
TSO3 (Can, Turkey), a company specializing in the sale, production, maintenance, research, development and licensing of sterilization processes, related consumable supplies and accessories for heat-sensitive medical devices signed a global distribution agreement for its STERIZONE VP4 Sterilizer with GETINGE Infection Control (Getinge, Sweden), a leading provider of disinfectors (company press release).
Planar Systems (Beaverton, OR), a global leader in display and digital signage technology announced the closing of a merger with Leyard Optoelectronic Co., Ltd. (Shenzhen, China), a designer, producer, and distributer of a range of LED display products and its ancillary systems (Business Wire).