Insights from the experts
Gail Axelrod, communications manager at Openview Ventures, shares her conversation with Scott Johnson, founder of Workfront, about his decision to step aside from his position as CEO in From CEO to Chairman: One Entrepreneur’s Decision to Hand Over the Reigns.
David Brock of Partners In Excellence demonstrates how to approach customer and make better deals in Don’t Disadvantage Yourself In Your Deal Strategy.
John Henley of The Center For Sales Strategy shows why dreaming big and making tough choices are qualities of a successful sales manager in What Smart Sales Managers Understand About Vision.
Lolly Spindler, content marketing manager at Xoombi, explains why inbound marketing is worth considering and how to pitch inbound marketing strategies to management in How to Pitch Inbound Marketing to Your Boss.
Alex Hisaka of LinkedIn provides some tips to improve your social selling strategy in Building Strong Sales Habits: Daily Best Practices for Social Selling.
Leslie Ye of Hubspot reveals new ways to approach potential customers through sales emails in 16 Things to Say In a Sales Prospecting Email Instead of “Are You Free For a Call?”
Upgrade your webpage
Your website’s interface is a direct link between you and your customers. It is important to make sure your site is up to date and user-friendly. Sergey Stefoglo, digital marketing consultant for Distilled, provides a step-by-step guide to help you upgrade your Wordpress-powered web page in The Start-to-Finish Guide to Optimizing Your WordPress Blog Posts [Plus a Checklist].