Insights from the expertsGreg Alexander of Sales Benchmark Index shares his conversation on how to utilize technology to improve marketing with Robin Saitz, CMO at Brainshark, in Break the Silo: Integrate Marketing Strategy Organization-Wide.
Noah Lemas, VP at Distilled, explains how to organize your data into a format that both your team and clients will appreciate in How & Why to Build a Basic Gantt Chart for Almost Any Project.
David Brock of Partners In Excellence demonstrates how keeping track of your sales team’s schedule can help your organization and conversion rates in Time Available For Selling.
Jennifer Kady-Sullivan, marketing executive at Allego, shows how using video can bridge the gap between sales and marketing in How to Leverage the Power of Video for Sales and Marketing Synergy.
Paul Castain, VP of Rockstar Development, offers 5 questions you need to ask yourself when you are establishing a social media presence in Why You Had Better Have A Plan When It Comes To LinkedIn.
Eddie Shleyner, content marketing specialist at Workplace, explains how getting to know your target audience and drawing analogies can make your cold emails more effective in How to Write Copy That Converts: 7 Tips to Improve Your Sales Emails.