Insights from the experts
Rene Miller, business operations developer at Socrata, recounts his experiences from SaaStr What I Learned at SaaStr from Leading Enterprise Software Experts.
Aaron Ross, author of Predictable Revenue, shares an excerpt from his new book in How To Define Your Destiny.
Lolly Spindler, content marketing manager at Xoombi, discusses different web-based strategies to increase sales in How to Use Heat Maps to Increase Conversion Rate.
Tomasz Tunguz, venture capitalist at Redpoint Ventures, provides some helpful productivity tips in Hacking Your To Do List With Your Calendar.
Vincent Yang of EverString analyzes the three major marketing pillars from a scientific perspective in Einstein and the Modern Marketer: The Quest for a Unified Theory.
Craig Jameison of Adaptive Business Services explains how educating yourself and emulating influential salespeople can boost effectiveness in 10 Tips for Getting Started With Social Sales.
Sales Copy Dilemmas
Keeping potential customers’ attention on your web page is not an easy task. Creating a good landing page involves thousands of variables. Rob Marsh of Brandstory Content and Copy breaks down different website strategies in When It Comes To High-Performing Landing Pages, It’s Not Long Or Short. It’s This…